Beyou is the most exciting and disruptive health bar to hit the health food market this year. Its main target audience is ‘millennial women on the move’. Active, vibrant, fun and social.
The goal was to provide them with a brand that will disrupt the health food market, whilst maintaining a fashionable aesthetic. It is important, when exploring your creative options, to enquire they express Beyou's quirky brand personality in both their identity and brand messaging.
BEYOU
Art Direction
Branding
Graphic Design